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Privacy Policy
Effective Date: 02/27/2026
Last Updated: 05/29/2026
Welcome! You have arrived at a website operated by Yamazaki USA, Inc. or our affiliates (“Yamazaki Home,” “we”, “our” or “us”). Yamazaki creates home goods, housewares and happy-making objects with small-space sensibility.
We believe that even the smaller transformations throughout the home can help us stress less and live more joyfully.
Headquartered in Japan, we are universally recognized for bringing intelligent, uniquely-considered design to everyday items.
At Yamazaki Home, we take your privacy very seriously. This Privacy Notice (“Notice”) explains how collect, use, disclose, and otherwise process Personal Information, including in connection with our website, products, services, marketing activities, social media pages, and other online or offline interactions that link to or reference this Notice (collectively, the “Services”).
This Notice also explains the rights and choices available to individuals under applicable United States privacy laws and Canadian privacy laws.
We strive to help you understand how we use your information to improve our products, services, marketing, and interactions with you, as part of our commitment to maintaining your trust.
This Notice applies to individuals located in the United States and Canada who use or access our Services. By using our Services, you agree to our Terms of Service.
For the purpose of this Notice, "Personal Information" means information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular individual or household, or otherwise constitutes personal information, personal data, or a similar term under applicable law.
Where applicable, we indicate whether and why you must provide us with your Personal Information, as well as the consequences of failing to do so. If you do not provide Personal Information when requested, you may not be able to benefit from our Services if that Personal Information is necessary to provide you with the Services or if we are legally required to collect it.
If you have any questions about this Privacy Notice, please contact us using the information in the “Contact Us” section below.
California residents: Please see the California Notice at Collection and Privacy Rights section below for important information about the categories of Personal Information collected, purposes for collection, retention, and your rights under California law.
3. What Information We Collect
We may collect Personal Information directly from you, automatically through your use of the Services, and from third parties.
Information That You Provide to Us
Depending on how you interact with us, we may collect the following categories of Personal Information:
Your decision to provide us with Personal Information is voluntary, but if you choose not to provide any requested information, you may not be able to take advantage of our Services.
Information That Is Automatically Collected
We and our service providers may automatically collect information about your mobile phone or other device and interactions with the Services, including:
Information Collected from Third Parties
We may collect Personal Information from:
4. How We Use Your Information
We may use Personal Information for the following purposes:
To Offer Our Products and Services
We process certain Personal Information when you access or use our Site or Services, including to:
To Communicate with You
For Analytics, Research, and Improvement
For Advertising and Marketing
measure marketing effectiveness; and
For Security and Fraud Prevention
To Comply with Applicable Laws
To Evaluate Your Application for Employment
With Your Consent
5. Use of Cookies and Tracking Technologies
We use cookies, pixels, SDKs, tags, session replay technologies, and other tracking technologies to operate and improve the Services, personalize experiences, conduct analytics, and support advertising and marketing.
We may use the following categories of cookies and tracking technologies:
We may also use pixel tags, which are small graphic files that allow us and third parties to monitor the use of the Site and provide us with information based on your interaction with the Site. These tags may collect the IP address of the device from which you loaded the page and the browser type. Pixel tags are also used by our third parties to collect information when you visit our Site, the links and other actions you take on our Site, and we may use this information in combination with cookies to display targeted advertisements.
Other data technologies may be used to collect comparable information for security and fraud detection purposes.
You may manage cookies through:
Note, however, that if you reject our request to use cookies or turn cookies off, you may be unable to access certain parts of the Site and you may not be able to benefit from the full functionality of the Site.
Global Privacy Control and Opt-Out Preference Signals
We recognize opt-out preference signals, including the Global Privacy Control (“GPC”), where required by applicable law. GPC signals are treated as a request to opt-out of targeted advertising or sharing of Personal Information for the browser or device associated with the signal.
You can learn more about GPC at https://globalprivacycontrol.org/
Do Not Track
Your browser may offer you a “Do Not Track” (“DNT”) option, which allows you to signal to operators of websites and web applications and services (including behavioral advertising services) that you do not wish such operators to track certain of your online activities over time and across different websites and platforms. There is no universally agreed-upon standard for what an organization should do when it detects a DNT signal. Currently, we do not monitor or take any action with respect to these signals or other mechanisms. You can learn more about Do Not Track here.
Communication Preferences
Yamazaki Home communicates with you via a variety of print and digital media. To help us make e-mails more useful and interesting, we include pixels that enable us to see if you open e-mails from us, if your computer supports such capabilities. You can opt out of receiving emails by unsubscribing at the bottom of our emails. To manage your communications preferences with Yamazaki Home or to opt out of communications entirely please contact us at [email protected].
Analytics
We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here. You can also opt-out of Google Analytics here, You may manage your privacy choices by clicking the "Do Not Sell or Share My Personal Information" link located in the footer of our website.
6. How We Share Your Information
We may disclose the following categories of Personal Information:
We may disclose Personal Information to the following categories of recipients:
Using Information Entered in Search Box
By using our website, you consent to our real-time sharing of information you enter into our on-site search box with our third-party service providers for purposes of operating, supporting, and improving our services.
Sales, Sharing, and Targeted Advertising
Certain privacy laws define “sale”, “sharing”, and “targeted advertising” broadly. We may disclose identifiers, device information, online activity information, and similar information to advertising and analytics partners in ways that may constitute a “sale”, “sharing”, or “targeted advertising” under applicable law.
We do not knowingly sell or share Personal Information of individuals under 16 years of age.
You may opt out of these disclosures by:
7. Your Privacy Rights and Choices
Depending on your U.S. state or province of residence and subject to certain legal limitations and exceptions, you may have the following rights:
Exercising Your Rights
You or your authorized agent may submit privacy rights requests by:
We may verify your identity and residency before processing requests such as asking for your email address before granting you access to information or acting on your request, as required or permitted by law. If you use an authorized agent, we may require proof of written authorization you have been given to make the request.
Response Timing
We will confirm receipt of your request within 10 business days describing our verification process. We will respond to your request within 45 days or left you know if we need additional time.
Appeals Process
If we deny your request, you may appeal our decision by contacting us at [email protected]. Please include “Privacy Rights Appeal” in the subject line and explain the basis for your appeal.
8. State-Specific Privacy Disclosures
California Notice at Collection and Privacy Rights
This section supplements the other portions of this Notice and applies solely to California residents.
California Rights
California residents may have rights under the California Consumer Privacy Act (“CCPA”) as amended by the California Privacy Rights Act (“CPRA”)
You have the right to request that we disclose to you the categories and specific pieces of Personal Information we have collected about you. Specifically, you have the right to request that we disclose the following to you, in each case in the twelve-month period preceding your request:
· The categories of Personal Information we have collected about you;
· The categories of sources from which the Personal Information is collected;
· Our business or commercial purpose for collecting or selling Personal Information;
· The categories of third parties with whom we share Personal Information;
· The specific pieces of Personal Information we have collected about you;
· The categories of Personal Information about you, if any, that we have disclosed for monetary or other valuable consideration and the categories of third parties to which we have disclosed the information, by category or categories of Personal Information for each third party to which we disclosed the Personal Information; and
· The categories of Personal Information about you that we disclosed for a business purpose.
You have the right to request that we delete Personal Information about you that we have collected from you. There may be certain exceptions to our obligation to delete your information such as if you have an existing account or transaction with us or if we have a legitimate business reason to keep your information.
You have the right to opt out of the sale or sharing of Personal Information, including sharing for cross-context behavioral advertising. We do not sell Personal Information for money. However, we may disclose certain identifiers and internet or other electronic network activity information to advertising partners in a manner that may be considered a “sale” or “sharing” under CCPA. To opt out, please use our “Do Not Sell or Share My Personal Information” link located in the footer of our website or contact us at [email protected].
We process opt-out preference signals such as the Global Privacy Control (GPC) where required by law.
You have the right to request that we correct inaccurate Personal Information that we maintain about you, subject to certain exceptions under applicable law.
You may request a copy of certain Personal Information we maintain about you in a portable and, to the extent technically feasible, readily usable format.
To the extent we collect “Sensitive Personal Information” CCPA, you may have the right to direct us to limit our use and disclosure of such information to that which is necessary to provide the Services, perform services reasonably expected by an average consumer, or as otherwise permitted by law. You may submit such a request by contacting us at [email protected] and specifying that you are exercising your right to limit use of Sensitive Personal Information.
We will not discriminate against you because you exercise any of the aforementioned rights, including by:
· Denying you goods or services;
· Charging different prices or rates for goods or services, including through the use of discounts or other benefits or imposing penalties;
· Providing you a different level or quality of goods or services; or
· Suggesting that you will receive different price or rate for goods or service or at a different level or quality of goods or services.
Categories of Personal Information Collected
Personal Information We Collect about California Consumers
In the preceding 12 months, we may have collected the following categories of Personal Information:
|
Category of Personal Information Collected |
Sources of Personal Information Collected |
|
Identifiers such as name, address, email address, phone number, unique id, and other identifiers listed in the Personal Information Collected section above. |
You Automatically Third Parties |
|
The following categories of Personal Information described in California Civil Code §1798.80(e): (1) the Personal Information listed in the preceding bullet point as “identifiers,” and (2) the other information that identifies, relates to, describes, or is capable of being associated with a particular individual that we describe in “Information We Collect” above. |
You Automatically Third Parties |
|
Characteristics of protected classifications under California or federal law: citizenship and marital status. This information is only collected in an employment context. |
You |
|
Commercial information, including information about orders or purchases of any of our products or services; registration information, specials, and information you provide or submit to us when you participate in any event, program, contest, survey or other promotion that we may offer from time to time. |
You Automatically Third Parties |
|
Internet or other electronic network activity information, including, but not limited to, browsing history, search history, and information regarding your interaction with our websites, or Yamazaki Home pages or accounts on any third-party social media platforms. |
Automatically |
|
Geolocation data. |
Automatically |
|
Audio information from calls placed with customer service and accounting centers which may be reported, and electronic information in the form of Internet or other electronic network activity information described above. |
Automatically |
|
Professional or employment-related information. |
You Automatically Third Parties |
|
Inferences drawn from (1) the information we collect when you visit our websites, tools, widgets and plug-ins, (2) information we collect, including through third-party suppliers, regarding content and other data posted on the Internet (such as public locations on the Internet), and (3) information about consumers preference and behavior that we collect on our websites or purchase from third parties in order to create a profile about a consumer reflecting the consumer’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities and aptitudes. |
Third Parties |
|
Sensitive Personal Information such as social security, driver’s license, state identification card, or passport number, account login, financial account, debit card, or credit card number. This information is only collected in an employment context. |
You |
Sensitive Personal Information
We only use and disclose Sensitive Personal Information for purposes permitted by applicable law, including providing requested services, prevent fraud, maintain security, and comply with legal obligations.
Shine the Light
California residents may request information about disclosures of Personal Information to third parties for direct marketing purposes by using the information in the Contact Us section.
9. Canadian Privacy Rights
This section applies to individuals located in Canada.
Consent
By providing Personal Information or using the Services, you consent to our collection, use, and disclosure of your Personal Information as described in this Notice, except where otherwise permitted or required by law.
You may withdraw consent at any time, subject to legal or contractual restrictions and reasonable notice.
Canadian Privacy Rights
Subject to applicable law, Canadian residents may have the right to:
International Transfers
Your Personal Information may be processed and stored outside your province or territory of residence, including the United States and other jurisdictions where privacy laws may differ from those in Canada.
Quebec Residents
If you are located in Quebec, you may have additional rights under applicable Quebec privacy laws, including rights to:
Data portability. You may have the right to request a copy of certain computerized Personal Information that you provided to us in a structured, commonly used technological format. You may also request that we transfer such information to another organization where technically feasible.
Deindexation or reindexation. In certain circumstances, you may request that we cease disseminating your Personal Information or deindex any hyperlink attached to your name that provides access to information by technological means, where such dissemination contravenes the law or a court order, or where the injury caused to your privacy or reputation outweighs the public interest in access to the information. You may also request that we reindex information where appropriate and permitted by law.
Automated decision-making transparency. If we use Personal Information to render a decision based exclusively on automated processing, you may have the right to be informed of the use of such automated processing, the Personal Information used in the decision-making process, and your right to submit observations or request that the decision be reviewed by a person, where required by law.
Consent rights. You may have the right to receive clear and understandable information regarding our collection, use, and disclosure of your Personal Information. Where consent is required by law, consent must be requested separately from other information provided to you, written in clear and simple language, and obtained for specific purposes. You may withdraw consent at any time, subject to legal or contractual restrictions and reasonable notice.
Privacy Officer
Our designated privacy contact for the purposes of Canadian privacy law is:
Hideya Amano, Executive Vice President, Yamazaki Home
Email: [email protected]
10. Data Retention
We retain each category of Personal Information for as long as reasonably necessary to fulfill the purposes described in this Privacy Notice, including to provide the Services, maintain business and financial records, resolve disputes, enforce our agreements, and comply with legal obligations. Retention periods vary depending on the type of information and how it is used; we will not retain Personal Information for longer than reasonably necessary for the disclosed purposes.
11. Security
We seek to use reasonable organizational, technical and administrative measures to protect Personal Information. Unfortunately, no data transmission or storage system can be guaranteed to be 100% secure. If we become aware of a security incident that compromises Personal Information, we will take reasonable steps to investigate and, where required by applicable law (including California breach notification requirements), notify affected individuals and/or regulators. Where we have given you (or where you have chosen) a password so that you can access certain areas of our site, you are responsible for keeping this password confidential. If you have reason to believe that your interaction with us is no longer secure (for example, if you feel that the security of your account has been compromised), please contact us at [email protected].
12. Third Party Websites and Services
Our Services may contain links to third-party websites, platforms, or services that are not controlled by us. These websites are not covered by this Privacy Notice. Please review the Privacy Notices or Policies of those websites to understand the privacy practices of these third parties.
13. Children’s Privacy
Our Services are not directed at children under 18 years of age, and we do not knowingly collect Personal Information from children under 18. If you believe that a child has provided Personal Information to us, please contact us so that we may delete the information.
14. International Transfers of Personal Information
The Site is operated and targeted toward audiences in the United States and Canada. If you are located in another jurisdiction, please know that your information will be transferred to, stored, and processed in the United States. By using the Site and providing us with information, you consent to this transfer, processing and storage of your information in the United States. Our service providers use appropriate safeguards to transfer your Personal Information to the United States.
15. Changes to This Privacy Notice
We may change this Privacy Notice at any time. We will post all changes to this Privacy Notice on this page and will indicate at the top of the page the modified notice's effective date and last updated date. We encourage you to refer to this page on an ongoing basis so that you are aware of our current privacy notice. If required by the applicable law, we will notify you of the changes. By continuing to use the Site and/or the Services or providing us with information following such a replacement Notice being uploaded, you agree that you will be deemed to have agreed to be bound by the Privacy Notice as changed.
If you have any questions about this Privacy Notice, please contact us at:
Yamazaki USA, Inc.
Attn: Privacy Officer and Executive Vice President
Hideya Amano
67 West St, Suite 418
Brooklyn, NY 11222